Buy it again: Modeling repeat purchase recommendations - Science
Buy it again: Modeling repeat purchase recommendations - Science
Repeat purchasing, i.e., a customer purchasing the same product multiple times, is a common phenomenon in retail. As more customers start purchasing consumable products (e.g., toothpastes, diapers, etc.) online, this phenomenon has also become prevalent in e-commerce. However, in January 2014, when we looked at popular e-commerce websites, we did not find any customer-facing features that recommended products
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