UPDATED: P&G Korea consolidates media account with Mediacom, Media

September 20,2024

SEOUL - Mediacom has added the remit of fellow incumbent agency Starcom to its share of P&G Korea's media account by winning the FMCG giant's digital planning and buying business, said to be worth about US$50 million.

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UPDATED: P&G Korea consolidates media account with Mediacom, Media