Convenience stores vie for lunch box market
Convenience stores vie for lunch box market
The competition for lunch box meals is getting fiercer among South Korean convenience stores as the market is growing rapidly due to the rise of the single-person household population here. “Dosirak” -- the term for packed lunches in Korean -- at convenience stores used to be discounted as low-quality meals for quick lunches, but now retailers are offering diverse and healthy options at an affordable price, drawing
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